Adwords™ eBooks
- The Definitive Guide to Google Adwords:
Perry Marshall’s book is a keeper. While we often said that this is an AdWords™ beginner’s resource, we made good use of it in the past too, and we still return to it, even though we’re not so beginners anymore.
Perry use case studies – mostly personal examples, to explain keywords selection, writing and testing ads, tracking results, improving landing pages and much more. You'll love it. We suggest you to start with his 5 days FREE email course.
- Google Cash:
"Google Cash" (by Chris Carpenter) is the reference book to promoting affiliate programs through Google AdWords™. It's all about making money - about finding high profit margin affiliate products and advertising these products (services) efficiently using AdWords™. A book that made history!
- Google Profits:
Written by Wade M. Winger, this book is similar but more niche-oriented than "Google Cash". It gives you the recipe to combine Google AdWords™ (one of the most powerful advertising program on the web) with ClickBank (stores and manages thousands of affiliate programs) for the best results.It's a must have book, especially for heavy ClickBank users.
- Google AdWords Handbook: 21 Ways to Maximize Results:
This kit is the newest version (released in 2004) of Andrew Goodman’s best selling course on using Google AdWords™. It includes an 80-minute audio CD, the complete typed transcript and the original 122 pages "21 Ways to Improve Google AdWords ROI" Handbook.
The latest edition comes with new campaign-management examples to illustrate the realities of the AdWords™ market-place at the 2004 moment.
- Successful Advertising with Google AdWords:
How to boost your click through rates up to 6%, how to trick away the tire kickers and click fraudsters are not techniques to reinvent yourself anymore. Successful Advertising with Google AdWords answers to these specific problems that AdWords™ advertisers confront with every day.
- Google AdWords 123:
Google AdWords 123 by Greg Heslin gets more into how Google users behave on the web and how they search for things to buy. The point of this book is to avoid the bidding wars at any price and focus on niche keywords that are not largely used by other advertisers. The tips inside worth every penny.
- Adwords Secrets Revealed:
This is a comprehensive guide on how to use Google AdWords™ step-by-step. The current edition includes valuable tips on how to tell if you’re targeting the right keywords, how to tell whether the competitor ads are performing well or not, positioning tips and a lot more.
- Mastering Google AdWords Select:
Apart from the comprehensive course on Google AdWords™, Mastering Google AdWords Select includes free personalized support through email and chat. Great value for just $49.95!
- Google Untapped Profits:
This e-book offers another perspective of Google AdWords™. The author, John Cabral, explains how many times, when campaigns go wrong, AdWords advertisers rush into tweaking ads and keywords and perform test after test. Ads may be ok; keywords, too; but you might be too tired of testing to see that the problem is elsewhere.
- Pay-Per-Click Search Engine Marketing Handbook:
This 190+ page book is widely considered the definitive handbook on Search Engine Marketing. In it, Pay Per Click (PPC) advertising pioneers Boris and Eugene Mordkovich share their knowledge from the most basic “Pay Per Click 101” information (like how Pay-Per-Click works; why it is so extraordinarily effective; how to craft an ad campaign that generates sales; and how to know what works, and what doesn’t) to the most advanced PPC strategies being used today, including contextual advertising, localized search, and click fraud.
- Affiliate Money Tree Handbook:
This young guy has really done it! He simply sells the most profitable keywords he is using on Google Adwords™ and over 20 other top-major pay-per-click search engines, together with the strategies that are making him over $18,000 USD every month. See for yourself.
